Search Engine Optimisation from James Burfield Consultancy

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Search Engine Optimisation

You really notice when you get to an exceptional online shop, the site is very quick to load, you can get all the information you want about the products (reviews, comparisons, cross selling) and nothing unexpected happens to lower your confidence.

You leave with the warm feeling one should have after spending money.

Think about what you require when shopping online, the stuff that turn you off by products are sure to turn other off.

Online customers are impatient and intolerant. One glitch and customers go elsewhere. However, if you find a shop which really does treat you well you will probably keep going back...why? Because there are not that many great online shops around.

Making sites which are quick to load doesn't mean you have to compromise on design. A little bit of effort ensuring rational construction (CSS) and paying attention to file sizes means that our sites look professional but load quickly.

We ensure that our commerce sites are very simple and logical to use.

We have a wide range of ecommerce solutions. We supply solutions for all types of businesses from:

  • The basic ecommerce site suitable for starting your own business up at home.
  • Small high street shop looking to go online for the first time
  • Medium size company with a couple of shops looking for an online sales solution
  • Large company with shops throughout the UK.
  • Huge corporate enterprise with shops throughout the world.

There really is a shop to suit all budgets and sizes. Why restrict yourself to selling your products to the people coming through your door? Reach out to the rest of the UK, Europe and the world with our ecommerce solutions.

Our typical SEO campaign includes:
• Website Analysis
• Current Keyword Rankings
• Competitor review
• Keyword research to identify the keywords best suited to your business
• Unlimited number of agreed keywords targeted
• Time scale estimation
• Fundamental Home Page Changes
• Changes to the Inner pages
• Page Additions leading into product/service areas.
• Expansion of text throughout the product/service range
• Optimisation of meta and description tags throughout the site
• Optimisation of ALT Attributes
• Optimisation of page titles
• Optimisation of other HTML attributes that influence rankings (H1-H6 etc)
• Development of XML and HTML sitemaps
• Internal Navigation Optimisation
• Robot Management
• Monthly updates of content within your site to focus on revised keywords.
• Article Marketing
• Link exchange with relevant websites within your industry (only used if the website is highly regarded in the clients industry)
• Directory submission
• Natural Link Building / Link Baiting
• Social Media Optimisation
• Social Networking


You may also be looking for information on the following:

>>Redesign of your website
>>Web updates and maintenance service
>>Intranet
>>Web consultancy
>>Web audit

 

 

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